[War of Oat Choco]
We are proud to be the first to introduce in Malaysia such tasty and healthy snack as the Oat Choco. “Twinfish” OAT Choco was first brought into the market in May 2013.
As of today, there are more than 16 brands of the similar product.
Some of them copy our design of the packaging, while some copy the wordings, descriptions… etc. At least one of these brands copied the entire design, down to every descriptive words.
We are flattered that they have to resort to passing off as “Twinfish” OAT Choco in order to market their products.
We have bought all of these samples and did blind tests/tasting with our own staff, friends and some customers. We are glad that our “Twinfish” Oat Choco was picked as the most “tasty” on every occasion.
Price war has started among these brands, offering super low selling prices. High price may not necessarily equate to high quality, but low price will certainly mean low quality.
Some considerations to ponder when buying OAT Choco:
- Hygiene of factories that produce the snack
- Certification of factories like Halal, GMP or HACCP
- Quality of ingredients
- Laboratory tests conducted on regular basis
- Whether the product contains trans fatty acid, which is unhealthy
- Hygiene of factories that produce the snack
- Certification of factories like Halal, GMP or HACCP
- Quality of ingredients
- Laboratory tests conducted on regular basis
- Whether the product contains trans fatty acid, which is unhealthy
Brand awareness among Malysian consumers may not be strong but for food product like Oat Choco that you and your family eat and ingest, would you want to take the risk? We would not.
Why "TWINFISH" Oat Choco costs more than other similar products in the market?
Because we use only the best quality ingredients to create the tasty and healthy snacks that you have always been looking for.
For a start, Oat flakes comes in many quality and we uses only grade 3A which is of highest quality and thus higher cost.
Secondly, we ensure two crucial ingredients, namely cocoa butter replacer and non-dairy creamer are free from trans fat (or trans fatty acid).
We would like to make more profit but putting the health of our consumers at risk is not one of our business principles.
You can read more about why consuming too much trans fat is not good to our health here:
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